NUR, M. F.; SIREGAR, A. . Exploring the Use of Cluster Analysis in Market Segmentation for Targeted Advertising. IAIC Transactions on Sustainable Digital Innovation (ITSDI), [S. l.], v. 5, n. 2, p. 158–168, 2024. DOI: 10.34306/itsdi.v5i2.665. Disponível em: https://www.aptikom-journal.id/itsdi/article/view/665. Acesso em: 10 oct. 2025.